Client: Hostelling International   Service: Digital

Hostelling International, the world’s largest youth hostel organization, wanted to make an activity that reflects their mission – To enable global Interaction. With the Arabic spring in fresh mind and the fact that bloggers do have impact all around the world we started thinking about exchanging experiences – IRL. So we created the first Big Blog Exchange. An activity for bloggers all over the world – with the opportunity to be one of 16 bloggers to exchange lives and blogs, In Real Life.

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